Anthony Petrello: Innovation Leader In The Oil Industry And Philanthropy Leader At TCH

Anthony Petrello is a leader of an oil drilling operation and technology development company, Nabors Industries. In fact, this company owns one of the largest land and offshore oil drilling fleets in the world. Petrello has helped Nabors develop some of the most reliable rigs for drilling in extreme conditions in deserts and icy fronts like Antarctica. Petrello has also guided the company into strategic investments for technology that can maximize production and stay ahead of competitors when it comes to setting the bar in the industry.

Anthony Petrello’s special area of study growing up was mathematics. He studied under the famous mathematician Serge Lange and completed both a bachelor’s and a master’s degree in the field. But Petrello soon decided he didn’t want to become a professor in the field and he became more interested in finance and law, getting a J.D. from Harvard and then joining a well-known New York law firm, Baker and McKenzie. The work he did at this law firm consisted of financial structure advice, underwriting, risk assessment, corporate regulatory guidance and advising on mergers and acquisitions. He became very proficient at his work that in 1986 he became a Managing Partner at the firm. Anthony Petrello became familiar with Nabors Industries because they were a client of the firm’s and offered him a position as Chief Operating Officer in 1991.

Anthony Petrello is also married to former television actress Cynthia Petrello and has a daughter named Carena. Carena was born with Cerebral Palsy and because there have not been any known cures for the condition, Petrello decided he wanted to dedicate his philanthropy to research in neurology. He joined the Texas Children’s Hospital Board of Trustees and through there he got acquainted with Dan and Jan Duncan who also were looking to help fund research into neurological research. Together they established the Dan and Jan Duncan Neurological Research Institute and the Petrellos gave a sizable gift of $7 million to help get things started. Petrello hopes that he can inspire other businessmen to recognize the need in this particular area of healthcare and follow his example of generosity when it comes to funding it.

Kate Hudson And Fabletics Take Aim At Amazon

In the story of David and Goliath, not too many people gave David a chance. But David wound up having the last laugh. Today, Kate Hudson and her company Fabletics are taking on modern day retail Goliath by the name of Amazon.


Hudson has grown Fabletics into a $250 million business in just three short years by selling athletic clothing directly to consumers. By combining an aspirational brand with the convenience of a subscription membership, Fabletics has grown by 35 percent year over year.


It is that stellar growth rate that has given Hudson and company the confidence to take on Amazon. This will be no small feat given that Amazon controls 20 percent of the online fashion market.


According to Fabletics General Manager, Gregg Thorgmartin, it is the company’s membership model that will allow them to take on Amazon. By using customer data they can offer personalized service to their customer and reduced costs.


  1. Reverse Showrooming

Most brick and mortar retail stores lose money when customers come into the shop, browse for items and then go home and buy them online for a cheaper price. Fabletics does not have that problem. In fact, the encourage it.


The company currently has 16 retail stores throughout the country and is planning on opening more in the coming year. Because they have started out as a membership-based retailer, 30-50 percent of customers who walk into their retail stores are already members. Once a member tries on a particular item of clothing it will go into their online shopping cart and they can complete the purchase online at their convenience.


In addition, 25 percent of customers who walk into the store sign up for membership right there and then. It is not important to Fabletics where their customers make purchases. For them, the retail store is just another facet of their customer service.


  1. Big Data

Fabletics understands the personalization is key to their customer’s shopping experience. The company works hard to present to right product to the right customer at just the right time, making the buying decision effortless.


As such, the inventory of each retail store is determined by the data of local members. This ensures the store will most likely carry items that local consumers want. As trends change so will store inventory.


  1. People And Culture

At its heart, Fabletics is about customer experience. They work tirelessly to give their customers exactly what they want while promoting an active lifestyle. This attention to customer service has created a community of loyal customers. These delighted customers will turn into brand evangelists and help the company grow.


Competing with Amazon will not be easy. However, Fabletics has built a foundation of happy customers and used technology to its full advantage. By combining both they are sure to give Amazon a run for their money.

Williamson County can now Relax with Traffic Solution Found

For a long time transit discussions concerning Austin mainly focus on the city itself. However, last Thursday saw Williamson County Growth Summit discuss traffic issues affecting the suburban areas of the county. The summit opened discussion on transportation difficulties affecting the communities living the area.


In attendance at the meeting was Mike Heiligenstein, the Director for Central Texas Regional Mobility Authority, Joseph Kopser, the founder of RideScout LLC and Leandre Johns, the Uber Technologies Inc. Director for Texas External Affairs and Jared Ficklin of ArgroDesigns who is also a transportation-focused designer and proposed Central Austin to have an aerial gondola system.


The Event was held at Sheraton Georgetown Texas Hotel & Conference Center.


Noting the impacts are adopting new technology such as driverless vehicles and ridesharing apps, Heiligenstein also pointed out that Austin still had a lot to do to expand its transportation capacity. He said the city needed to build more and smarter roads. According to his statement, this is the only way the city can manage serving the mobility demands of its rapidly growing population and especially in the suburbs such as Williamson County.


He added that over the past 15 years or son, Williamson County had done an incredible job of structuring its infrastructure. However, he noted that the county still had a long way to go since people visiting the area. He advised on the re-building and expansion of the roads and making the remaining corridors smarter, efficient and technically advanced.


Ficklin, on the other hand, responded to a question by Alan McGraw, Round Rock Mayor, on what lawmakers should do in preparation for future transportation needs. He said it was important that the building and land-use codes remain flexible.


Commenting on parking garages and roads, Ficklin added that even when the vehicles become autonomous, these two will still be a necessity. He noted the in future, parking garages will be five feet taller than the cars and will also have multiple levels with one level holding a charging station and another a service center. These features do not match the current building codes.


Heiligenstein kept calm when the issue on driverless cars arose. He said he was not as optimistic about the idea since its adoption rate might not meet their expectations. It might be slow and of course tedious. He stated that they needed to focus on improving the road and buses capacity.


According to John of Uber, it was important that the Austin region commuters get first and last mile solutions to get them on public transit.


About Mike Heiligenstein


Mike has been working for Texas Central Regional Mobility Authority since 2003 where currently he is the director.  He is an active advocate for pedestrian and bicycle facilities and has always worked hard to provide such services whenever possible in his Mobility Authority projects.

Waiakea Water Witnesses 5,000% Growth in Only Three Years

Waiakea Hawaiian Volcanic Water has announced a 5,000% growth since it was launched in 2012. Over the last one year, Waiakea water brand (based on three-thronged platform focused on sustainability, charitable initiatives and health) managed to add its product in about 2,000 stores in over 30 U.S. states. In order to celebrate this feat, the company will be launching another manufacturing facility to be based in Hawaii to meet the brand’s demand internationally.

Founder’s Reactions

According to Specialty Food, Ryan Emmons, the Waiakea Water founder, expressed his pride on the accomplishments the company made in such a short period. He stated that the company had grown from just a brand that was selling a few thousand cases annually to selling over 120,000 cases of Waiakea spring water. He was pleased that this increase also saw over 500 million liters of water (safe and clean drinking water) being donated to some underserved communities based in Africa.

He added that the success of the company was down to doing things in a different way. He mentioned the fact that the company was the first ever premium bottled water to receive a certification from CarbonNeutral®.

Partnership with Pump Aid

Waiakea Water has partnered with Pump Aid as part of its mission to try and persuade more customers to “drink ethically”. The company in turn donates 650 liters of safe and clean water for every liter it sells.

This charitable contribution from Waiakea water makes up for only a third of the success enjoyed by the brand. Waiakea further sources its water from the purest areas on earth that have natural alkaline, electrolyte-packed and rich in minerals. It is also packaged in only recycled bottles (rPET).

About Waiakea Springs

Waiakea Springs refers to a water bottling company that is looking to change how the entire industry operates. The company is more committed to serving the environment as compared to serving humanity. The company has been able to achieve this with an amazing progress and clarity.

The company was founded back in 2012 and has so far managed to assume the position of the water-bottling company with the most awards in the U.S. Waiakea Hawaiian Volcanic Water was among the very first brands to opt for the carbon neutral way. Learn more about Waiake water:

This was possible due to their large anti-deforestation efforts. Its water is usually filtered through large feet of the porous volcanic rock to produce the most delicious electrolyte-rich and alkaline natural waters.

Of Don Ressler And His Successes In Online-Based Businesses

Success in business is a factor of several things one of them being the creativity the entrepreneur holds as well as his/her ability to traverse through the many challenges the environment offers. Many businesses at that are successful in the online arena were built over many years and are the result of creative and prudent decision making.

Entrepreneurs like Don Ressler offer upcoming entrepreneurs insight into the things they need to emerge leaders in the online world of business. He has maintained his passion for business for more than one decade and the many successes he has earned all along came from learning and many trials.

Don Ressler kicked his career off as an entrepreneur when he came up with, which stocked fitness products. The company allowed him to get the real experience of running a business in the complex online world on Don Ressler, although he had to overcome many challenges, managed to rank the company in the competitive environment and after more than three years, he was able to see some success.

At this point the motivation to do better kicked in and he decided to sell the company to Intermix Media in 2001. While he was transacting the deal on, he happened to interact with Adam Goldenberg, whose ideas matched well with those of Ressler. They agreed to try their hand in business together and the first company they launched was Alena Media. Alena Media specialized in advertising for small and medium size businesses.

This performance was a motivating factor and to explore their potential further, they sold Alena Media in 2005. Selling the company on Huffington Post would allow them to get the needed capital to facilitate the development of their next idea.

Another business Don Ressler and Adam launched and one that has been performing well is JustFab, an online retail subscription store. Founded in 2010, the company has grown from a small entity to become the most preferred subscription outlet across Europe. To facilitate all this growth, they had to go for funding, which began in 2011 with $33 million from Matrix Ventures. During the year that followed, they proceeded to several venture capitals and were awarded $76 million, which helped to develop the company to enter other markets like Germany and the UK.